MUMBAI: Shiprocket on Thursday unveiled Fastrr, an AI-powered checkout built to reduce friction and improveconversion rate. An AI-native pre-order suite, Fastrr brings together Shiprocket’s evolving pre-order commerce stack into a single intelligent platform, helping brands acquire, understand, and convert customer intent through AI-poweredexperiences.“We are at the point where AI is becoming table stakes for every Indian business. The founders who embed AI into the businesses they build over the next 12 months will create a compounding advantage that others will find increasingly difficult to close. Fastrr is our answer to that opportunity, bringing together intelligent capabilities that help businesses acquire, convert and engage customers more effectively through a single AI-native platform,” said Saahil Goel, MD & CEO, Shiprocket.As brands increasingly rely on multiple point solutions to manage the pre-order journey, their technology stacks have become fragmented and operationally complex, often resulting in disconnected customer experiences and operational inefficiencies. Fastrr addresses this challenge by bringing togetherShiprocket’s proven capabilities across the entire pre-order journey into a single intelligent, AI-native suite.Fastrr helps brands deliver more personalised experiences and convert customer intent more effectively.
